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11 Biggest Mistakes Most People Make When Buying a Cafe or Coffee Shop

Find hidden gems and save thousands of dollars when purchasing a new cafe.

If you’re new to the cafe industry, thinking about buying a cafe and feeling anxious? It’s OK. You’re not alone! 

We recognise that this is an incredibly stressful and difficult time; especially as you get closer and closer to putting down your hard earned money. That’s why we put together this free report. 

11 Biggest Mistakes Most People Make When Buying a Café or Coffee Shop … use the information in the report to help you:

Whether this is your first or fifth cafe, if you’re a business owner or manager, the information contained in the report will definitely provide you with insights into how to get the most when buying your cafe. 

Take advantage of this rare opportunity and Get the report Now!

The reality affecting virtually all new cafe businesses that 95% of new owners aren't even aware of!

As many as 70% of cafes fail in the first year of business

According to industry statistics, 70% of cafes fail in the first year. Yet many of the lucky 30% who make it to their second year don’t even know what they did right.

Cafe ownership can change in as little as 12-18 months

It is not uncommon for cafes to change hands on average every 2-3 years. There is evidence to suggest that, in the CBD, where competition is fierce, it is every 12-18 months.

Competition in food-related businesses is fierce!

Food-related businesses account for over 50% of all businesses for sale. Indicating fierce competition and the tough nature of the hospitality industry.

Be a cafe owner that survives and thrives in your new business!

How to use the information in this Free Report

Discover how you can save thousands of dollars when negotiating the purchase of a new cafe

Make a list of where to look for hidden gems that can save you even more money before making an offer to buy your cafe

Know where you should and shouldn’t get advice on your cafe business purchase so you can get the right people on your side

Be prepared and avoid becoming a cafe failure statistic with information that will actually help you succeed!

"I thought I knew everything about running and managing a profitable cafe"

“I’ve been working in a café environment for nearly five years and have been managing a café for nearly 2 years.

I thought that I knew everything about running and managing a café, and I was pretty confident to run my own. I was planning to buy into a café or starting one when I found out about the Café Startup Course.

I did the course since it was intriguing for me, and I thought I might be able to pick up something valuable that I had not known, otherwise I can always get my money back (with their money back guarantee). But, after doing the course I just realised that there were so many things I did not know, and so many aspects to look into prior to buying a café.

It was so complex and ‘tricky’ that some people, who do not have the knowledge, could simply walk into the trap and create a frustration out of their life, finding that they are not making any profit from the café. And, the course has shown me a lot of way to save money.

I was so thankful to our Cafe Coach for the advice and knowledge they had given me to prevent me from losing tens of thousand of dollars and headache. I suggest anyone who is serious about buying into a café should do unwanted loss of money and headache.

It’s money worth investment.

Ignatius Liauw
Owner of Little Chloe Cafe

1810 Malvern Road,
Malvern East, Victoria, Australia

Why This Advice will Work for You


At Cafe Coach, we’re invested in cafe business education – having spent more than $200,000 on training and business development in the last 5 years. The team continues to spend at least $30,000 a year to stay current … so you don’t have to.


Our experience comes from dealing with lawyers, accountants, business consultants and advisers, branding experts, marketers, sales experts, business brokers and real estate agents …and discovering their inside secrets that they desperately don’t want you to know. We pass this to you so that you can have the upper hand in negotiations.


With Cafe Coach you get access to the experience and knowledge from people who have been there, done that; experienced virtually everything that could go wrong in business, survived and grew even more successful businesses.


We are passionate about helping business owners achieve their goals and dreams by providing you the most effective strategies for coffee shops and cafe businesses. Strategies you can use every day.

Making profits in a cafe is no longer just about making great food!

Anyone can do that!

Making profits starts with buying a cafe under the right circumstances. After that it’s about how you run your business, the marketing you do, the training you give your team, the prices you negotiate with your suppliers and a whole lot of other things that don’t have anything to do with how great your food is.

We know this shouldn’t be true, but it is. You can fight it and go broke OR you can CHANGE! The choice is yours.

Once you make this giant mindset shift, you are already one step ahead of your competitors.

Still don’t believe us?

Here’s a story from a cafe entrepreneur who told us about how they lost a deal they’d been working on for months.

“I lost the deal that I have been working on for months…” said a frustrated cafe buyer in email the other day.

He then went on to tell us how this cafe was his perfect opportunity.

It was close to his home, had been on the market for a while, the lady was sick and she wanted to get out desperately.

He had been negotiating for months and finally came to an agreement.

Guess what happened next?

Someone else came along, pinched the deal and he got gazumped

You could imagine how angry and disappointed he felt…

What could he have done to win the deal and avoid this situation? 

Planning and research to know your position with cafe business legals.

The solutions is quite simple.

He needed to put the verbal agreement to buy the cafe in writing. Without that, the deal was left open for anyone else to steal.

Legal papers can take days sometime weeks to come through, therefore there is a waiting time.

The waiting period is the most dangerous time when anyone can come along and offer a better price. Human nature guarantees the buyer will take a higher offer and dump you. It will happen quickly and it’s legal!

We’ve seen this happen a number of times … but you don’t need to let it happen to you!

Having the right information and knowledge to protect yourself, is what it takes to succeed as a cafe entrepreneur.

The 11 Biggest Mistakes Most People Make When Buying a Cafe or Coffee Shop!

Whether you’re new to the cafe industry or an experienced cafe entrepreneur, buying a cafe is a major step forward.

Wanting an easier life, fulfilling a dream and creating wealth are all important things to strive for. You’re not the first person to want these things and you’re not alone in wanting a fast-track to success!

All you need to do is download  the “11 Biggest Mistakes Most People Make When Buying a Cafe or Coffee Shop” report … add to your cafe business experience with knowledge that makes money: 

11 Biggest Mistakes People Make When Buying a Cafe or Coffee Shop by Cafe Coach

When you discover the secrets to creating a great deal when buying a cafe and apply these ideas, you are guaranteed to start your business on the road to success!

This Free Report explains how.

When you register to download the report, you’ll receive an email containing a link to the PDF document. As always, we respect your privacy, all our emails contain an unsubscribe link and you are welcome to use that at any time.

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